Discover Decathlon Media Launch Day.

Last week myself and my brother went down to Decathlons the large chain of sports superstores to organise and run some kayaking for Olympic gold medal Heptathlon athlete Denise Lewis and the world’s press to promote Decathlon’s Discover Decathlon Day taking place on the 17th June at stores across the UK.

It was a beautiful sunny day, perfect weather for kayaking. We gave a short introduction and organised a bunch of races for the journalists to pit themselves against an Olympic Gold medallist. All while being filmed and photographed for Sky news and various UK newspapers.

The kayaks were provided by Square Rock who brought along their fleet of Jackson Kayak demo boats. Aaron and Rhona Dempsey are two of the nicest people you could hope to meet and a real credit to the sport.

Myself and Chris used matching Rasta coloured Rockstars whilst the group used a mix of Fun Runners, Zens and Rogues. I was really impressed with how great the boats proved to be and how well the beginners got on with them.  What really helps is the ability to quickly adjust the outfittings to fit anybody who uses the boats.

We didn’t have much time on the water as some of the other events had over ran but despite the limited time, everyone did really well and had a lot of fun.

Once the media had moved on to try one of the other sports available. Chris and I had a go in the Dynamic Duo. The last time we were in one together was at Nottingham. We messed up our roll about halfway down the course by rolling on opposite sides. Chris bailed out and left me paddling a water logged boat down the rest of the course. Well the same thing happened again! ;)

Aaron suggested a rolling competition, which is where you roll on opposite sides and the winner is whoever stays in and rolls the boat up. Chris wasn’t up for it so we paddled to the side to get out. Just as we got there I threw it over and knew exactly what side he would try and roll up on and swapped to the opposite to stop him. I waited until he had two attempts to roll then I swapped to his side and rolled up.  To my surprise he had already pulled the cord and ejected! Swimmer!!

It was a great end to a great day and I think it’s safe to say a lot of fun was had by everyone that took part.
The day has been written up by several papers. Here are a few links to some of the articles.

http://www.thesun.co.uk/sol/homepage/sport/olympics/4336939/Denise-Lewis-backs-Jessica-Ennis-for-Olympic-glory-London-2012.html

http://www.dailymail.co.uk/sport/olympics/article-2151371/Denise-Lewis-beaten-Sportsmails-Sam-Cunningham-Mini-Olympcis.html

http://www.realradio-scotland.co.uk/events/showcase-your-sport-at-decathlon/discover-decathlon-day-launch/3f2d8

Rhona  also took some fantastic photos and was kind enough to let me use them here.

http://365project.org/denverdog/365/2012-05-22

Cheers!
Mike.

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